Super Bowl commercials are big business, with brands shelling out millions of dollars for the right to get their products out in front of the 100 million-plus viewers who tune into the NFL’s championship game every year.
The prices for a 30-second spot have skyrocketed since the first big game kicked off back in the 1960s, with a commercial in Super Bowl I running just over $37,000.
For this year’s Super Bowl 58, 30-second commercials will cost $7 million for the game airing on CBS.
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