Target’s quarterly sales declined for the first time in six years, with one company executive blaming the drop on the “strong reaction” to its Pride merchandise. Target faced a backlash against its LGBTQ+ merchandise earlier this year, with some conservative shoppers vowing to boycott the store. The retailer’s sales at stores open at the […]
Tag: Pride Month
Brands double-down on LGTBQ+ for pride month
As some brands shy away from LGBTQ+ campaigns because of boycotts, others, including Glamour and The North Face, are embracing the community for Pride Month despite the potential backlash. For years, brands have honored Pride Month with LGTBQ+-friendly campaigns and sponsorships. But, Pride Month is coming on the heels of a successful boycott of Bud […]
Pizza Hut celebrates Pride Month by pushing ‘Drag Kids’ book to pre-K children
Pizza Hut has gone fully woke and is facing a boycott after it featured a highly controversial book with a little boy who dresses in drag that is aimed at children as young as 4-years-old. The pizza chain has a reading club called “Book It!” that has been in existence since 1984. The program awards […]